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Courses/Communication/Writing Skills

Strategic Business Writing (SBW)

Write to both inform and connect with your readers.

Created byHigh-Value Writingworkspace_premium
4.8
(61 reviews)
BeginnerUpdated Aug 15, 2024
Strategic Business Writing (SBW)

What You'll Learn

check_circleIdentify the two goals of intentional workplace writing—informational and relational
check_circleAdapt your writing to meet your reader’s needs
check_circleUse strategies for clear writing that can increase your readers’ responses
check_circleMake intentional choices about tone, voice, and word choice in your business writing
check_circleIntentionally choose where to direct your reader’s focus
check_circleManage the writing you use in tense or difficult situations

About This Course

When we write for work, we have a lot to consider—including questions like, “How much detail should I include?” and “How can I be concise while still explaining everything I need to say?” As we write to inform our readers, though, we have a second, simultaneous goal: connecting with them. Just as we work to create clear, concise messages, we can also ensure our messages are connected and relational.

Strategic business writing means thinking about both informative goals like clarity and concision, and relational goals like tone, respect, and empathy. This class shares three strategies for conveying clear, concise information and three strategies for writing to convey respect and connect with your readers through intentional business writing.

Your Instructor

High-Value Writing
High-Value Writing

Practical writing and communication skills for work, school, and life.

menu_book7 courses
star131 reviews

High-Value Writing is a modern-day virtual school on a mission to help everyone use writing to their advantage—to meet goals and build positive relationships. We believe everyone deserves to navigate writing and communication with flexibility and confidence. By being adaptable in our writing, we can make intentional communication decisions that benefit our lives and relationships. That’s why High-Value Writing teaches communication principles that extend across all areas of writing—from business writing to academic writing to poetry and prose. In 2018, Erin Lebacqz started High-Value Writing to disrupt the ways we teach, use, and talk about writing. Our workshops, books, videos, and eLearning courses empower you to use practical communication strategies intentionally and independently. We believe strategic writing is one of the most effective ways to meet goals and improve personal and professional relationships. We hope you’ll join our growing community on this path towards a world connected by thoughtful, intentional communication.

Credit Information

Do these courses count toward my professional development requirements?

This portal is provided as a training and development resource for City of Markham employees. Every course is delivered by a qualified subject matter expert or learning organization, is quantifiable in hours, and is verifiable — you receive a documented certificate of completion for every course you finish, stored on LearnFormula indefinitely.

If you hold a professional designation (for example in engineering, accounting, human resources, or law), courses may be counted as professionally relevant, verifiable learning activities toward your continuing professional development. Individual practitioners are responsible for confirming that an activity meets the requirements of their professional body. For questions about the City of Markham's training and development policies, please speak with your people leader or Human Resources.

What Students Are Saying

4.8
Student's Choice
61 reviews

Frequently Asked Questions

We are a registered provider with 327+ associations and regulatory bodies worldwide. We operate across 29 global markets including Canada, the US, Australia, and the UK. Every course page clearly displays its specific accreditations. Upon completion, you receive a professional certificate that can be validated online. Our certificates include all necessary accreditation details, credit hours, and completion dates, and are formatted specifically to meet the submission requirements of most global regulatory bodies.