Learn the professional marketing secrets of the big professional practices in your sector and become a Price Maker, not a Price Taker.
Why do some of your competitors effortlessly raise their prices while you struggle even with your current ones? Do you notice that when you increase your prices, sales tend to drop? Are most of your clients solely focused on price? Are you stuck being a Price Taker?
In this practical guide, Dr. Greg Chapman explains:
This program contains detailed “How to” implementation steps to increase prices and includes dozens of examples and case studies. It comprises:
‘Price’ is a book that is addressing a significant demand in the marketplace. It provides 'outside the box' solutions for those wondering how to increase the price of their product or service and still retain their clients. It is not just a book of ‘tactics’; a clear strategy emerges to enable sustainable price increases. I highly recommend this book to any business that wants to stop being a Price Taker and learn how to become reassuringly expensive!
Barbara Gabogrecan – President, Marketing and Communications Executives International
“Increased Sales by 400%” “Doubled our Sales Conversion Rate” “100% Increase in Gross Profit” “Enquiries increased by 50%” “Increase Chargeable Rate by 400%” - typical comments from my clients. Apart from business growth, the ultimate objective of successful business owners is to create a Saleable Asset that can operate profitably independently of themselves. If this is not achieved, they don't own a business, just a job with overheads. After years of research and experience, I have discovered that the biggest risk for businesses is not that they will fail, but that they will stay small & they will become Micro-Stayers. So how do I Turn Your Business into a Profit Machine that Runs without You? 1. A One Page Business Plan to drive your business growth 2. A Marketing Strategy producing predicable & controllable streams of enquiries 3. A Business Management System that turns your business into a profit machine 4. Motivation to get the most from people within your business & 5. Owner Accountability and discipline with a business that’s run by reports. As a result owners have: - More Time - Better Clients - Less stress and less frustration - More Profit with less effort I am a Certified Master Business Coach and Small Business Consultant, and Professional Speaker, and the CEO of Empower Business Solutions. I am an award winning author of the best selling small business book: The Five Pillars of Guaranteed Business Success. As a small business adviser, I have provided assistance to hundreds of small business owners using these proven strategies.
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