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Courses/Marketing/Digital Marketing

How to Produce and Host a Successful Webinar

Learn how to become a more effective and successful webinar producer and host.

Created byDave Clark
4.8
(6 reviews)
IntermediateUpdated Aug 19, 2020
How to Produce and Host a Successful Webinar

What You'll Learn

check_circleLearn how to schedule your webinar to maximize the attendance rate.
check_circleLearn how to promote your webinar to drive the right people to your registration page.
check_circleLearn how to design your registration page to encourage the highest possible registration rate.
check_circleLearn how to prepare your presenters for success before your webinar.
check_circleLearn how to set up your webinar to prevent audio issues and technical problems.
check_circleLearn how to interact and engage with your attendees to provide insight for you and value for them.
check_circleLearn how to use webinar video correctly and effectively.
check_circleLearn how to analyze your webinar data to evaluate success and identify leads.
check_circleLearn how to follow up with your audience effectively and meaningfully.
check_circleLearn how to repurpose your webinars so they continue working for you after they're over.

About This Course

An effective and successful webinar requires much more than a great presentation. You also need to know how to organize and execute webinars through the entire webinar production timeline—from promotion and registration...right through execution and engagement...and ending up with reporting and follow-up.

Whether you're producing a webinar all by yourself, or it's a team effort, this course will provide you with the fundamentals you need to ensure your webinars are professional and primed for success.

By viewing this course, you'll learn how to:

--Schedule your webinar to maximize the attendance rate --Promote your webinar to drive the right people to your registration page --Design your registration page to encourage the highest possible registration rate --Prepare your presenters for success before your webinar --Set up your webinar to prevent audio issues and technical problems --Interact and engage with your attendees to provide insight for you and value for them --Use webinar video correctly and effectively --Analyze your webinar data to evaluate success and identify leads --Follow up with your audience effectively and meaningfully --Repurpose your webinars so they continue working for you after they're over

Also included in this course is a comprehensive mock Q&A session that provides answers to some of the most frequently asked questions about webinar production. You’ll benefit from hearing the answers to these questions as if you were attending this course as part of a live audience!

Your Instructor

Dave Clark
Dave Clark

Webinar Producer and Consultant

menu_book2 courses
star40 reviews

Dave Clark founded Clark Webinar Consulting in 2014 to help businesses, nonprofits, and individuals run successful webinars and virtual events. For over 10 years, CWC has helped hundreds of organizations conduct thousands of stress-free, professional webinars. To learn more about Clark Webinar Consulting, please visit ClarkWebinarConsulting.com

Credit Information

Do these courses count toward my professional development requirements?

This portal is provided as a training and development resource for City of Markham employees. Every course is delivered by a qualified subject matter expert or learning organization, is quantifiable in hours, and is verifiable — you receive a documented certificate of completion for every course you finish, stored on LearnFormula indefinitely.

If you hold a professional designation (for example in engineering, accounting, human resources, or law), courses may be counted as professionally relevant, verifiable learning activities toward your continuing professional development. Individual practitioners are responsible for confirming that an activity meets the requirements of their professional body. For questions about the City of Markham's training and development policies, please speak with your people leader or Human Resources.

What Students Are Saying

4.8
Student's Choice
6 reviews

Frequently Asked Questions

We are a registered provider with 327+ associations and regulatory bodies worldwide. We operate across 29 global markets including Canada, the US, Australia, and the UK. Every course page clearly displays its specific accreditations. Upon completion, you receive a professional certificate that can be validated online. Our certificates include all necessary accreditation details, credit hours, and completion dates, and are formatted specifically to meet the submission requirements of most global regulatory bodies.