In this course you will learn how to pitch an idea that will make it easier for you audience to say yes.
Have you ever read a magazine, scrolled a website, or watched the news and thought, “Why are they featuring my competitor — not me?” If so, this course is your behind-the-scenes access to what it really takes to get noticed by the media.
Led by Dr. Amanda Holdsworth, APR — founder of Courses for Communicators — this course reveals the exact PR strategies she’s used to land features in Forbes, Fast Company, CNN Money, USA Today, Parents Magazine, and even Good Morning America. With over two decades of experience in public relations, Amanda breaks down her process using tools that are simple, accessible, and often completely free.
You don’t need to be a full-time PR professional or hire a pricey agency to get real results. This course will help you build visibility, establish authority in your field, and gain meaningful media coverage that moves the needle.
Presentation Coach
Hello, I'm Tomas. I help leaders communicate their ideas. Effectively. With more than 25 years in the corporate world and 10 years as a presentation coach, I am on a mission to help more executives become great presenters. Bad presentations are career limiting. Your message deserves better. Earlier in my career, I held senior executive roles where I not only worked closely with accountants but I also managed accountants. When it comes to communication, I have experienced that works and what doesn’t work when it comes to accountants communicating with the rest of the business. How do I help? Do you want to make it easier to understand your message? Do you want to engage and influence other departments? On the CPD platform, I am creating courses to specifically help accountants become better communicators. Great communicators are not born. Great communicators are trained. Who have I helped? In the last 10 years, I have trained and coached 1000s of executives to be better presenters including accountants, IT professionals, and engineers.
This portal is provided as a training and development resource for City of Markham employees. Every course is delivered by a qualified subject matter expert or learning organization, is quantifiable in hours, and is verifiable — you receive a documented certificate of completion for every course you finish, stored on LearnFormula indefinitely.
If you hold a professional designation (for example in engineering, accounting, human resources, or law), courses may be counted as professionally relevant, verifiable learning activities toward your continuing professional development. Individual practitioners are responsible for confirming that an activity meets the requirements of their professional body. For questions about the City of Markham's training and development policies, please speak with your people leader or Human Resources.
