LF logo
by learnformula
search
Log in
search
Courses/Marketing/Email Marketing

Digital Marketing: Email Marketing for Beginners

Email Marketing

Created byPhil Ebiner
BeginnerUpdated Apr 15, 2025
Digital Marketing: Email Marketing for Beginners

What You'll Learn

check_circleUnderstand the basics of email list-building and how it works.
check_circleChoose and set up a free email marketing service.
check_circleCreate an irresistible lead magnet using simple tools.
check_circleDesign and customize high-converting opt-in forms.
check_circleAdd opt-in forms and lead magnets to your website.
check_circleBuild an email funnel to grow your audience and boost engagement.

About This Course

You're here because you want to build a powerful email list—and this course will show you exactly how. Whether you're starting from scratch or looking to grow an existing list, you’ll learn step-by-step how to create an irresistible lead magnet, design beautiful opt-in forms, and drive the right traffic to turn visitors into subscribers. No technical or marketing experience? No problem—this course is designed for beginners and guides you through the entire process with easy-to-follow tools and tips.

By the end of the course, you'll have a fully functioning email funnel that captures leads and builds lasting relationships with your audience. With the right strategies in place, you’ll be ready to market your products or services and turn email subscribers into loyal customers.

Your Instructor

Phil Ebiner
Phil Ebiner

Video Creator, Photographer, Teacher

menu_book3 courses
star11 reviews

My passion is inspiring people through online courses. I love learning new skills, and since 2012 have been teaching people like you everything I know. Through my online learning business, Video School Online, I create courses that teach you how to become the better version of yourself with all kinds of skills. What would you like to learn? Would you like to make money teaching online courses? Would you like to build your own 6-figure business? Would you like to learn motion graphics in After Effects? Would you like to learn how to shoot & edit videos like a pro? Would you like to take better photographs? Would you like to design better presentations, create a great resume, colorize black & white photographs, brew beer, adopt a cat, edit photos in Lightroom, launch a freelance career?  If you want to do any of these things, just enroll in the course. You have a 30-day money back guarantee if you don't like it. And I'm always improving my courses so that they stay up to date and the best that they can be. Check them out, and enroll today!  MORE ABOUT PHIL: I've always tried to live life presently and to the fullest. Some of the things I love to do in my spare time include mountain biking, nerding out on personal finance, traveling to new places, watching sports (huge baseball fan here!), and sharing meals with friends and family. Most days you can find me spending quality time with my lovely wife and our cat. In 2011, I graduated with my Bachelor of Arts in Film and Television Production at Loyola Marymount University - one of the top 10 film schools in the country. While there, I was fortunate to make documentaries in Switzerland, Germany, Mexico, and India. After graduating, I worked at Participant Media shooting and editing short-form documentaries for their website TakePart. I followed that stint with a contract at Stanbridge College where I discovered online learning. I helped pioneer their online school there. Most recently, I spent 2 years working at University of California Berkeley with the media team. Throughout this time I built my Video School Online brand to teach others the skills that I have. In May of 2015, I left the 9-5 world to make my own path. Since then, I've made more money, worked fewer hours, and only have done the things I love each day. I want to show you how to be a better creator, make money from your creations, and live the life you dreamed of.

Credit Information

Do these courses count toward my professional development requirements?

This portal is provided as a training and development resource for City of Markham employees. Every course is delivered by a qualified subject matter expert or learning organization, is quantifiable in hours, and is verifiable — you receive a documented certificate of completion for every course you finish, stored on LearnFormula indefinitely.

If you hold a professional designation (for example in engineering, accounting, human resources, or law), courses may be counted as professionally relevant, verifiable learning activities toward your continuing professional development. Individual practitioners are responsible for confirming that an activity meets the requirements of their professional body. For questions about the City of Markham's training and development policies, please speak with your people leader or Human Resources.

What Students Are Saying

0.0
Student's Choice
0 reviews

Frequently Asked Questions

We are a registered provider with 327+ associations and regulatory bodies worldwide. We operate across 29 global markets including Canada, the US, Australia, and the UK. Every course page clearly displays its specific accreditations. Upon completion, you receive a professional certificate that can be validated online. Our certificates include all necessary accreditation details, credit hours, and completion dates, and are formatted specifically to meet the submission requirements of most global regulatory bodies.