In this course you will learn how to creating a content calendar and how to effectively publish compelling content to social media and your website.

Feeling stuck with content planning or overwhelmed by the creative process? This course is your complete guide to building a content strategy that works—whether you're just starting out or need a better system. You’ll learn how to set clear content goals on a yearly, monthly, weekly, and daily basis, generate ideas with ease, and organize your efforts using the content pyramid method.
Packed with practical tips and 8 downloadable templates, this course helps you streamline content creation and maximize your reach on social media. By being intentional and consistent, you'll produce more impactful content in less time—without the stress.

Entrepreneurs and Online Educators
Derrick and Jennah have been business owners and online educators since 2008; they teach business development, graphic design, productivity, writing, client management, and other topics to more than 110,000 students across multiple platforms.
This portal is provided as a training and development resource for City of Markham employees. Every course is delivered by a qualified subject matter expert or learning organization, is quantifiable in hours, and is verifiable — you receive a documented certificate of completion for every course you finish, stored on LearnFormula indefinitely.
If you hold a professional designation (for example in engineering, accounting, human resources, or law), courses may be counted as professionally relevant, verifiable learning activities toward your continuing professional development. Individual practitioners are responsible for confirming that an activity meets the requirements of their professional body. For questions about the City of Markham's training and development policies, please speak with your people leader or Human Resources.