Learn to Leverage the Power of You & Your Brand with Each Email. Get the Tools You Need to Engage Them, Build Credibility and Much More!
Email marketing remains one of the most powerful tools in your business arsenal—if you know how to use it right. This course will teach you how to craft emails that not only get opened but also build lasting relationships and drive real results. Whether you're just starting or looking to level up your email game, you'll learn how to harness the unique power of your brand in every message you send.
From writing irresistible subject lines to setting up automation that keeps your audience engaged, this course covers the essential strategies to grow and nurture your email list. You'll also explore the psychology behind why people click, read, and buy—so you can turn casual subscribers into loyal fans. Plus, get access to bonus tools and resources to jump-start your success.
Digital Marketing Strategist | Expert Copywriter
Hello, I'm Jessica, a curator of copy, content and conversion, a marketing monetization maven, a purveyor of promotion… that’s me. And it’s been in my blood since the beginning. It fuels me and lights me up Every. Single. Day. Spanning over two decades, my digital marketing, content, branding and campaign strategies have generated over 40 million dollars in online sales for my clients. I'll show you how to mine the gold in your online presence, create digital influence and profitize the bottom line of your brand or business.
This portal is provided as a training and development resource for City of Markham employees. Every course is delivered by a qualified subject matter expert or learning organization, is quantifiable in hours, and is verifiable — you receive a documented certificate of completion for every course you finish, stored on LearnFormula indefinitely.
If you hold a professional designation (for example in engineering, accounting, human resources, or law), courses may be counted as professionally relevant, verifiable learning activities toward your continuing professional development. Individual practitioners are responsible for confirming that an activity meets the requirements of their professional body. For questions about the City of Markham's training and development policies, please speak with your people leader or Human Resources.
