Learn How to Write Emails That Land in the Inbox, as Opposed to Spam and Emails That Connect With Your Subscribers in a Humanizing Way

Writing effective emails is more than just choosing the right words—it’s about connecting with your audience and inspiring action. This course teaches you how to craft emails that convert while building trust and long-term engagement with your readers.
Through practical tips and proven strategies, you’ll learn how to write subject lines that get opened, messages that resonate, and calls-to-action that drive results—whether you're selling a product, sharing content, or nurturing your community.

An Internet Marketer and Podcaster. And a forever student of personal and professional development. Always staying on the cutting edge of strategies
This portal is provided as a training and development resource for City of Markham employees. Every course is delivered by a qualified subject matter expert or learning organization, is quantifiable in hours, and is verifiable — you receive a documented certificate of completion for every course you finish, stored on LearnFormula indefinitely.
If you hold a professional designation (for example in engineering, accounting, human resources, or law), courses may be counted as professionally relevant, verifiable learning activities toward your continuing professional development. Individual practitioners are responsible for confirming that an activity meets the requirements of their professional body. For questions about the City of Markham's training and development policies, please speak with your people leader or Human Resources.